Barnardo’s Big Tea Party

Date: 2012

Brief: copywriting

Job description: Barnardo’s were launching the Big Tea Party, a new fundraising event for playgroups and nurseries. I was asked to write inspiring, warm and friendly copy for the Big Tea Party website and fundraising pack. The target audience were ‘rushed off their feet’ nursery and playgroup coordinators, a group who normally struggle to engage in existing fundraising propositions. As well as writing the copy, I contributed some ideas for Big Tea Party activities. Since it was launched in the autumn of 2012, the campaign has had a very good response rate.

Really happy with this. You really have managed to strike the right tone and we look forward to working this into our collateral. Thanks again.

Stuart Hosker, Fundraising Marketing Officer, Barnardo’s.

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